Of course an American company made the bike bell cool again. I first spotted this little bell on a pro cyclocross racers bike. It was love at first sight. Small, mostly metal, well made, nearly invisible when not in use. Lifetime guarantee. It's hard to beat but then again, the market isn't really saturated with innovative bell market disruptors. Spurcycle's bell helped me realize I should have been using something other than my voice a long time ago. At only $50, it's hard to find a reason not to own one on your commuter.

We're smitten.

Spurcycle Bell
$49
Made in USA